Show Me Italy – Terms and Conditions
Last updated: 18 August 2026
These Terms and Conditions govern the use of the Show Me Italy website, booking services, tours, activities and related services. By accessing the website or making a booking, you agree to these Terms. Please read them carefully before purchasing or using any service.
1. About Show Me Italy
Show Me Italy provides and arranges guided tours, experiences, activities, ticket-related services and other travel services in Italy. References to “Show Me Italy”, “we”, “us” or “our” in these Terms refer to the operator of showmeitaly.com and the relevant contracting entity identified on your booking confirmation, invoice or other booking documentation.
Website: showmeitaly.com. General booking enquiries may be sent to booking@showmeitaly.com. Our website currently lists a contact address at Via dei Serpenti 114, Rome, Italy.
2. Eligibility and Acceptance
You must have legal capacity to enter into a binding agreement in order to make a booking. If you make a booking on behalf of other participants, you confirm that you are authorised to accept these Terms on their behalf and are responsible for communicating all relevant booking information to them.
3. Bookings and Confirmation
A booking is considered confirmed only when payment has been successfully processed, where applicable, and a booking confirmation or voucher has been issued. You are responsible for checking the booking date, meeting time, meeting point, participant details, selected language, inclusions and any other information shown on the confirmation.
Any error or discrepancy should be reported to us as soon as possible. Availability may change until a booking has been confirmed.
4. Prices and Payments
Prices are displayed in the currency shown at checkout and may include or exclude taxes, entrance fees, reservation charges or other items as stated on the relevant product page. The total payable amount will be displayed before payment.
Payments may be processed by third-party payment providers. You agree to provide accurate billing information and authorise the applicable charge. Bank, card issuer, currency conversion or international transaction fees charged by your financial institution are your responsibility.
5. Cancellations, Changes and Refunds
Cancellation and amendment rules may vary by tour, activity, ticket or rate. The cancellation policy displayed on the product page or booking confirmation forms part of these Terms and will apply to that booking.
Certain tickets, timed-entry reservations, special events, private services or third-party products may be non-refundable or non-changeable once confirmed. Where a refund is approved, it will normally be returned to the original payment method. Processing time may depend on the payment provider or financial institution.
If you request a change, we will try to accommodate it but cannot guarantee availability. Additional charges may apply.
6. Late Arrival and No-Show
You are responsible for arriving at the stated meeting point at the stated check-in time. Tours and timed-entry services may be unable to wait for late participants. Late arrival or failure to attend may be treated as a no-show and may result in loss of the booking without refund where the service can no longer be provided.
7. Tickets, Identification and Entry Requirements
Some attractions require participants to present an original or valid identification document, provide full names, pass security screening or comply with ticket-holder matching rules. You are responsible for reviewing and meeting all requirements stated in the booking information.
Admission remains subject to the rules, security procedures and operational decisions of the relevant attraction, monument, museum or venue. Show Me Italy cannot override a venue’s security or admission decision.
8. Tour Itineraries and Operational Changes
We may make reasonable changes to meeting points, routes, guides, schedules, transportation, inclusions or itineraries when necessary due to operational requirements, venue restrictions, closures, strikes, weather, public events, safety concerns, government measures or circumstances outside our reasonable control.
Where a material part of a service becomes unavailable, we may offer a reasonable alternative, reschedule the service or provide a refund or other remedy where required by the applicable booking terms or law.
9. Participant Conduct and Safety
Participants must follow reasonable instructions given by guides, staff, drivers, venue personnel and authorities. We may refuse participation or remove a participant whose behaviour is unsafe, abusive, disruptive, unlawful or materially interferes with the experience of others. No refund will normally be due where removal results from the participant’s conduct.
You are responsible for assessing whether an activity is suitable for you and for informing us in advance of accessibility requirements or other relevant needs so that we can advise whether reasonable arrangements are available.
10. Third-Party Services
Some components of a booking may be provided by independent guides, transport providers, venues, attractions or other suppliers. Their own rules and conditions may also apply. We remain responsible only to the extent required by our contract with you and applicable law.
11. Website Use and Intellectual Property
Website content, including text, branding, graphics, photographs, videos, layouts and other materials, is owned by or licensed to Show Me Italy unless otherwise stated. You may use the website for personal and lawful booking purposes only. You may not reproduce, scrape, republish, sell, misuse or commercially exploit website content without permission.
You must not attempt to interfere with the website, gain unauthorised access, introduce malicious code, make fraudulent bookings or use automated systems in a manner that disrupts our services.
12. Accuracy and Availability of Website Information
We aim to keep website descriptions, schedules, prices and availability accurate. However, information may occasionally contain errors or become outdated because of supplier, venue or operational changes. We may correct obvious errors and will contact affected customers where a correction materially affects a confirmed booking.
13. Liability
Nothing in these Terms excludes or limits liability that cannot legally be excluded or limited. Subject to applicable law, we are not responsible for losses caused by circumstances outside our reasonable control, the customer’s failure to follow instructions or requirements, or independent services not included in the confirmed booking.
We are not responsible for indirect or consequential business losses arising from a booking made for personal travel purposes. Any limitation in these Terms will apply only to the extent permitted by applicable law.
14. Force Majeure
We will not be liable for failure or delay caused by events beyond our reasonable control, including severe weather, natural disasters, war, civil disturbance, terrorism, strikes, transport disruption, epidemics, government restrictions, venue closures or similar events. We will take reasonable steps to assist affected customers in accordance with the booking conditions and applicable law.
15. Privacy and Personal Data
Personal information is handled in accordance with our Privacy Policy and applicable data protection requirements. Information may be shared with guides, venues, suppliers, payment processors or service providers where necessary to administer a booking or provide the requested service.
16. Complaints and Customer Support
If you experience an issue during a tour or activity, please raise it with the guide or our support team as soon as reasonably possible so that we have an opportunity to assist. Post-service complaints should include the booking reference and relevant details and may be sent to booking@showmeitaly.com.
17. Governing Terms and Consumer Rights
These Terms do not affect mandatory consumer rights that apply to you. The governing law and competent courts will be determined by the contracting entity identified in your booking documentation and applicable law.
Where mandatory consumer protection rules provide you with additional rights or jurisdiction, those rules will continue to apply.
18. Changes to These Terms
We may update these Terms from time to time. The version published on the website at the time of booking will generally apply to that booking unless a change is required by law or is expressly agreed with you.
19. Contact
For questions regarding these Terms or a booking, contact Show Me Italy at booking@showmeitaly.com or through the contact options published on showmeitaly.com.
